Bachelor of 业务 Administration in Marketing

Program Snapshot
Salary and Careers
Program Benefits

The Bachelor of 业务 in Marketing at Coles College provides the foundational business skills in management, communications, and economics. From your foundational skills, you will gain specialized technical skills and knowledge in market research, audience segments and behavior, traditional and digital advertising, and developing a marketing 策略.

Marketing is a complex field and is found in every industry. Your marketing degree courses will include developing skills in advertising (both traditional and online), communication, research, analytics, and finance. You will learn to use Microsoft Excel and Google Analytics for analyzing trends and projecting growth, Microsoft PowerPoint, to develop marketing strategic presentation decks for business leaders, stakeholders and online marketing tools for devising campaigns targeted to specific market segments 和观众.

Your marketing skills are in high demand, as you develop the 策略 for a business’s growth. Through the research of markets and consumers, you’ll understand who, 如何, and where to advertise products and services for a company’s growth.

请求的信息

正规博彩十大网站排名 marketing students in the classroom

Program Snapshot

程序的格式: Face-to-Face, Online, Hybrid

Number of Credit Hours: 120小时

输入条件: Fall, Spring, Summer

Time to Complete: Four-year Program

主校区: 肯尼索

课程马上申请

度的途径

Stay on path for graduation by using the 度的途径 that maps out your courses by semester and by year.

Marketing 度的途径

Marketing Degree Benefits at 肯尼索 State

前20名

美国的学校.S. that students want to attend reported by U.S. News and World Report
7,100+

Companies recruited students and alumni 从已经代 in 2020

Flexible Course Options – The marketing degree offers flexible options to fit your needs and a busy schedule, including online, 面对面的, and hybrid (combination online and 面对面的) courses.
Hands-On Experience – You will receive hands-on training through classroom work. You'll have the opportunity to work in teams and participate in group projects to learn 如何 to deliver high-quality solutions.
Diverse Career Options – As a marketing graduate, you will have varied career choices that will lead to quicker employment.

What can you do with a Marketing degree?

Marketing lives at the intersection of creativity and analysis. It is born of curiosity, communication, and an analytical mind for identifying trends. With a set of skills that every business needs, you will be in demand, learning to understand your audience and use that understanding to meet the needs of your customers and clients while building business growth.

The marketing degree at the Coles College of 业务 offers an extensive array of courses allowing students to focus on paths, including:

Channel Marketing
Professional Selling
社交媒体
Engagement Marketing
Sports and Hospitality Marketing

广告
Public Relations
Digital Marketing
Content Strategy
文案

Marketing Salary and Career Information

A career in marketing offers many paths that can easily align with your current and 未来的目标. Below are just a few jobs achievable with a bachelor's degree in Marketing 从已经代.

双猫头鹰 Pathway

双猫头鹰 Pathways allows undergraduate students to obtain their undergraduate and graduate degrees at significantly lower costs and in less time than pursuing each degree separately. 正规博彩十大网站排名 offers a variety of Pathways to choose from various disciplines, allowing students to graduate sooner and get a head start on their future careers.